CHESTERFIELD, Mo.
Contact:
Alyson Kuritz
CPR Strategic Marketing Communications
akuritz@cpronline.com ; 201-641-1911 x51
November 5 – 6, 2009; Marriott Courtyard Downtown, Philadelphia, Pa.
Craig Kephart, president and CEO of Centric Health Resources, Inc. (www.centrichealthresources.com), will present “Leveraging Distribution to More Effectively Compete in a Changing Healthcare Environment ” at the Center for Business Intelligence Specialty Drug Commercialization Conference on Friday, 9:00 a.m., November 6, 2009, Courtyard Marriott Downtown, Philadelphia, Pa. To register for this conference, please visit: https://www.cbireg.com/webreg/RegGate.wbr?PC09180. A second time gold sponsor of the conference, Centric is a new generation health services organization focused on improving the quality of life for people nationwide with rare, orphan, and ultra-orphan genetic disorders.
“Risk Evaluation and Mitigation Strategies (REMS) will be a hot topic at the conference this year,” says Kephart. “The Food and Drug Administration (FDA) introduced this legislation in 2008 to divert potential adverse effects that can occur once drugs are distributed across a wide market. Adopting a REMS program, although necessary, requires additional costs for many companies. Centric’s direct distribution model serves to offset extra costs associated with the program.”
Kephart’s session will examine:
• Trends impacting distribution decisions
• REMS, with an eye towards benefits
• Functionality required to support distribution
• Value of the integrated approach
• Economics of the “direct” model
• Value of a programmatic approach to drug distribution
“This conference will bring together manufacturers of specialty products to discuss key tactics for staying competitive in this dynamic market,” Kephart concludes. “It will allow leaders in this sector to hear solutions regarding pre-launch, market entrance, pricing, distribution, and reimbursement challenges for specialty drugs. Attendees will be impressed with the level of insight and understanding they will glean from these timely and thought-provoking presentations.”
About Centric Health Resources
Centric Health Resources, Inc. is a nationwide, Patient-Centered Health Management® organization, serving patients with rare, orphan, and ultra-orphan disorders. Biotech and pharmaceutical manufacturers maximize value by aligning with Centric for streamlined coordination and flexible service offerings that include reimbursement expertise, delivery of specialty pharmaceuticals, peer health coaching, and clinical support from registered nurses. Centric connects physicians, nurses, health benefit payers, patient advocacy groups, biotech/pharmaceutical companies, and families together in partnership for improved service and health outcomes for these specialized patient populations. Visit www.CentricHealthResources.com.